Cenote Club Branding & Social Media for Vesica Tulum

Vesica Tulum is one of the most distinctive venues in the Riviera Maya — a natural cenote transformed into a cultural and social hub at the heart of Tulum’s most vibrant circuit. Part swim, part ceremony, part scene: there is nothing quite like it.

Brandgger rebuilt the brand from the ground up — signage, menus, illustrated maps, and every printed application across the property. We then produced a full content library: food and beverage photography, lifestyle imagery, and resort-level video across every space Vesica offers.

That visual world carried directly into the digital strategy. We developed the social media identity and took over day-to-day management — growing the community from 5,000 to over 50,000 followers, and helping establish Vesica as an undisputed reference point on the Tulum circuit.